How ‘Replay Value’ Can Create Repeat Virtual Reality Customers

The first time that most people try virtual reality is usually a transformative experience. Upon donning a headset and booting up the system, they’re immersed in a strange and incredible world that they can interact with and explore. But once that novelty wears off, the allure of those virtual reality experiences can fade. Users might have enjoyed […]

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What You Need to Know to Thrive Among Tech-Based Franchises

No matter what industry they occupy, all modern companies have one thing in common: technology. For some organizations, technology is a means of carrying out big or small business functions. For other companies, a piece of technology is the business. Labeling something a “tech company” no longer distinguishes it from the pack since software and solutions fuel […]

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What’s Coming for Location-Based Virtual Reality in 2020

While location-based entertainment is relatively new to the virtual reality industry, it has definitely taken off. At Sandbox VR, we’ve watched our store performances increase during the past year despite the technology still being in its infancy. According to Technavio, location- based virtual reality’s compound annual growth rate should reach 36% by 2023. But even as location-based […]

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The Ultimate Guide to the Virtual Reality Industry

Virtual reality is nothing less than the ultimate and final medium of expression for entertainment. Everything that’s come before — from the written word to the moving picture — attempted to communicate the idea of an experience. However, virtual reality technology doesn’t just communicate an experience — it lets you live it. To create good virtual reality […]

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Riding the Wave: The Impact of Competition on the Future of Virtual Reality

Virtual reality might have been a fad in decades past, but its latest iteration shows no signs of slowing. Some industry experts predict the global virtual reality market will balloon to $120.5 billion by 2026, which is incredible growth compared with its estimated size of $7.3 billion in 2018. According to a Digi-Capital report, augmented and […]

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Why Virtual Reality Businesses Are Primed for Growth

The virtual reality business is still trying to grow into its enormous potential. Five years ago, for example, Facebook and Oculus debuted the first DK1 VR dev kits. The $600 DK1 provided only optional outside-in position tracking, and the hardware kept users tethered to computers while limiting their range of motion. The constraints of the technology, however, have […]

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How to Create the Best Virtual Reality Experience

Consumers are always on the lookout for upscale, premium social experiences. According to a study by Momentum Worldwide, 76% of people prefer experiences over material goods. In our increasingly digital world, customers want high-quality experiences that they can share with their friends and family. And that’s what location-based virtual reality offers — a social event that brings […]

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